Branding
Urban Office
Friendly
This project was unqiue to me, as the description I got from the client was that “The logo needs to be friendly” , not something one would expect as a description for a office furniture brand.
The final design has the letters U&O from the brand name, where the letter U is placed as a smile in the letter O enclosed as a a square mimicking a tabletop or chair base of furniture.
Style Guide
