Branding
Finora
A Startup that makes mattresses needed branding, and as it was my first time naming something in the field, there were many options, in which the name Finora was finalised.
The striking pink branding makes it memorable and the logo is made off geometry on purpose to create a visual balance, and match with nature of the product, the letters in the logo seem to be resting as if the body rests on a mattress.